Pheedo - overview

How does Pheedo help me make money?

Pheedo helps hundreds of the web's leading publishers monetize their RSS traffic. Content is shifting away from publishers' websites and is increasingly consumed in RSS readers, personal start pages, and widgets. Pheedo's proprietary RSS ad server allows publishers to generate revenue from their content, wherever it is consumed. We deliver, track and optimize ads in your content as it is syndicated and consumed away from your website.

How do I make money?

It simple. We pay you to place ads in your syndicated content. Pheedo's state-of-the-art RSS ad server delivers ads alongside your syndicated content wherever it is consumed - in RSS readers, start pages, widgets, and beyond.

How much money will I make?

Your earnings are affected by a number of key variables. Among the key drivers of feed revenue are a) the number of people who read your feed, b) the number of items you publish per day, c) the demographic composition of your readership, d) topics of your content, and e) how well-known and respected your publication is. Ultimately, your earnings are driven by how much advertisers will pay to reach your readers. While it is difficult to accurately gauge how much you will earn from your RSS feeds, we routinely deliver triple digit revenue growth for leading publishers.

How do I get started?

To get started, fill out our online application to join our publisher network. We will review your application and determine if there is a good fit for our network. If your application is approved, you will receive instruction on setting up your feeds.

What vital feed stats does Pheedo measure?

In addition to turning your RSS traffic into revenue, Pheedo provides you with critical feed metrics help you better understand your RSS usage patterns. Pheedo measures and monitors your feed's vital statistics including subscriber count, active readers, item popularity, and where your syndicated content is being consumed.

I already use FeedBurner. Can I run Pheedo ads?

If you already burned your feeds with FeedBurner, don't despair. You may continue using FeedBurner's feed management and analytics, and Pheedo will seamlessly deliver ads right into your feeds. Adding Pheedo ads to your burned feeds takes moments - and the set up is transparent to your subscribers.

What do RSS ads look like?

Pheedo supports a range of standard IAB banner sizes, text ads, as well as our own proprietary FeedPowered ad unit. Additionally, Pheedo provides the widest range of ad placement options in the industry, including inline and standalone item placements. Check out examples of the ad formats offered by Pheedo.

Where are the ads inserted?

Pheedo places ads alongside your syndicated feed content. We insert ad code in your feed items that allows Pheedo to serve ads to your readers. Our system allows for ads to be placed next to your content within your feed items, or as individual items. You can see sample ad placements and formats.